I finished this book awhile back and finally had the chance to post something on the blog. Tom Kelley’s “The Ten Faces of Innovation” talks about IDEO’s design methodology by breaking it up into easy to understand archetypes. The book essentially explains how the company is big on user research (the anthropologist), rapid prototypes (the experimenter) and collaboration (collaborator). For the most part, this book is chock full of good info on how the company functions and is a good read for those interested in design thinking.

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